Many businesses based on print services have been slow to respond to the changing dynamic of the last number of years. We’ve seen massive newspapers and publishing giants wither or fade away. In a digital age, you need to respond quickly and providing online content to clients, subscribers and potential customers is absolutely critical. That’s why we were very interested when The Wadena News approached us about adapting their strategy and moving from a print-based publication to an online publication.
There were lots of angles to consider and many hours of business strategy that went into this project. We know the strategy may not be perfect out of the gate either so we’re committed to work with Wadena News to adapt, survive and thrive. And we are thrilled to think of all the readers in and around Wadena that can now benefit from an online publication they can read on the go, wherever they are, with no waste or by-product – except increasing interest in the community!
Join us in congratulating Wadena News and check out their subscription-based publication that is thriving in the digital age!
And if your business faces a similar challenge – call us! We’d love to sit down and discuss how OmniOnline can help you wade through a similar change.